Founder’s Blog

I’m Michael Santos. While serving 26 years in prison, I drew inspiration from Frederick Douglass, Socrates, Mahatma Gandhi and others. Their teachings equipped me with the tools to overcome adversity and succeed after release. I’m always truthful, I share the lessons I personally learned, and I don’t work for fees from anyone. This journal reflects my unwavering commitment to authenticity, showing the results of leading a values-based, goal-oriented life.

Daily Entries

Monday, February 10, 2025
12 Steps
We all face problems, and when we can empower ourselves when we focus on the incremental steps that will lead to solutions.
Sunday, February 9 2025
Mitigation
We grow stronger in life when we accept that more challenges and crises will come. Build mitigation strategies to restore confidence.
Saturday, February 8, 2025
Foundations
By willing to adjust the foundation you lay while architecting your future. Every decision should lead to incremental progress.
Friday, February 7, 2025
Mentors
Consider all you can learn from the people around you, and the authors you read. Make them your mentors
Thursday, February 6, 2025
Think Independently
Anyone can find an expert to express one side of an idea. Think independently, and own all that comes with your decisions.
Wednesday, February 5, 2025
Preparation
While living in crisis, it's easy to get lost in the moment. Train to look five years out and build strength to change.
Tuesday, February 4, 2025
Ups and Downs
Charts don't always move up and to the right. Markets can turn. If we're making principled decisions, we can stay the course.
Monday, February 3, 2025
Asking for Help
Before asking for help, we should introspect on what we want, and what makes a candidate worthy of asking.
Sunday, February 2, 2025
Creating Systems
We may not have tools or resources. Yet we can always create systems that will make us more efficient and profitable.
Saturday, February 1, 2025
Measure Progress
We should measure our daily progress toward the goals we set. Then, each month, we can review whether we're on track
Friday, January 31, 2025
Retirement
Don't depend on the government to provide you with a comfortable retirement. Depend on yourself.
Thursday, January 30, 2025
Movement
To start a movement, find something that you want to devote your life to improving. Then apply yourself with 100% commitment.
Wednesday, January 29, 2025
Inspiring Change
To be the change we want to see, we all have to take a position and begin spreading the ideas for something better.
Tuesday, January 28, 2025
Challenges
Build confidence by creating plans. Regardless of external influence, keep building and you'll crreate opportunities.
Monday, January 27, 2025
Perspective
We must train ourselves to accept that the world isn't always the way we want it to be. Perspective builds strength.
Sunday, January 26, 2025
Adversity
Just as with gold, we all get tested through the fire of adversity. Never stop building. Create more opportunities.
Saturday, January 25, 2025
UC Berkeley Interns
Before we can ask others to join our mission, or invest in our vision, we've got to invest in ourselves.
Friday, January 24, 2025
Pardon
Ross Ulbricht pursued excellence every day, even in the face of a life sentence. His perseverance led to a Presidential pardon.
Thursday, January 23, 2025
Appreciation
If we appreciate the blessings that come our way, we live in gratitude. When we live in gratitude, more opportunities open.
Wednesday, January 22, 2025
Achievement
Earning $1 million in a month begins with tiny, incremental achievements. Those steps may begin in a solitary cell.
Tuesday, January 21, 2025
Authenticity
Learn from authentic leaders. They will show you the work that they do to reach the success they achieve.
Monday, January 20, 2025
Awareness
To reach a higher potential, we've got to stay aware of opportunities, keeping our head in the game every day.
Sunday, January 19, 2025
Accountability
By developing our accountability logs, we create assets that enhance our ability to get the results we want. To succeed, use them.
Saturday, January 18, 2025
Action
When we're in a crisis and we want to emerge successfully, we should ask how bad we want to succeed. Then we must act.
Friday, January 17, 2025
Aspiration
Even when we feel trapped, figuratively or literally, aspiring to something bigger than ourselves can light the path forward.
Thursday, January 16, 2025
Attitude
To reach your highest potential, consider steps you can take to become the best in the world at what you do.
Wednesday, January 15, 2025
Set Goals
If we're committed to forward progress, and climbing our way into new opportunities, we should adjust our goals regularly.
Tuesday, January 14, 2025
Define Success
We can climb our way out of crises if we start by defining success. Meditate on the best possible outcome.
Monday, January 13, 2025
No Banks
Regardless of where we are, we'll have to cope with inefficiencies and frustrations. We should expect more to come.
Sunday, January 12, 2025
Selling Toilets
Choosing one path to reach a higher potential should put us into positions that lead to new opportunities that we can seize.